Senior Digital Experience Designer
Building scalable digital products, design systems, and conversion-focused experiences.
About
Design, to me, is not decoration—it’s a tool for clarity, empathy, and purposeful communication.
I'm a Senior Digital Experience Designer with 9+ years of experience creating digital products, design systems, e-commerce experiences, and brand ecosystems. I partner with product teams, marketers, and stakeholders to solve business problems through user-centered design and strategic thinking.
Selected Contributions
• Designed UX systems for SaaS platforms
• Led e-commerce experience optimization initiatives
• Built scalable design systems across multiple products
• Created branding and digital experiences for international markets
• Collaborated with marketing, product, and engineering teams
Skills
Each discipline, from interaction design to branding, supports clarity, communication, and empathy at every touchpoint.
Professional Journey
Senior Digital Experience Designer
2024 - Present
• Leading UX and visual design initiatives across digital products
• Building scalable design systems and workflows
• Collaborating with cross-functional teams on conversion-focused experiences
UI-UX Designer
2019 - 2024
• Designed SaaS and e-commerce websites
• Created wireframes, prototypes, and design systems
Graphic and Web Designer
2013 - 2018
Junior Graphic Designer
2010 - 2013
